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June 13, 2016

‘.INSURANCE’ Opens for General Availability

WASHINGTON, D.C., – June 13, 2016 – “.INSURANCE,” the new internet web extension exclusively for insurance providers and distributors around the world will open for general availability on June 15 at 00:00:00 UTC. Managed by fTLD Registry Services, an organization owned, operated and governed by banks, insurance companies and financial services trade associations, .INSURANCE is the place for members of the global insurance community to enhance and differentiate their online presence in the marketplace. During the sunrise registration period, 234 applications were submitted for .INSURANCE

fTLD launched the “.BANK” internet web extension last year to an overwhelmingly positive response. Read more about the progress of .BANK one year later, here.

“Similar to the launch of .BANK, we’re excited to provide eligible and verified members of the financial services community with new options to boost their online presence, and provide a more secure experience for their customers,” said Craig Schwartz, managing director of fTLD. “The global insurance community is vast, with millions of companies, agents, and brokers participating. With .BANK and now .INSURANCE, we’re providing great value to the financial services community, as well as helping to build trust with their customers.”

fTLD necessitates strong security requirements for entities registering domain names in .INSURANCE and .BANK, setting itself apart from most domain registry operators. In addition to the mandatory verification and re-verification of eligibility, strong encryption, and email authentication, fTLD monitors for compliance with many other measures, which can be found here.

Insurance companies, licensed agents/agencies, brokers/brokerages or other equivalents, trade associations, select service providers and government regulators are eligible to register domains in .INSURANCE. Domains are available from fTLD-approved registrars and will initially be awarded on a first-come, first-served basis. The current list of registrars is available at


The new .INSURANCE internet web extension is the place for insurance providers and distributors to enhance and differentiate their online presence in the marketplace. Directed by insurance and security experts, .INSURANCE is a trusted, verified and more secure location online for the insurance community and the customers it serves. All .INSURANCE domain names must meet enhanced security requirements and only verified members of the global insurance community will be approved For more information, visit

About fTLD Registry Services

fTLD Registry Services, LLC’s mission is to operate generic Top-Level Domains (gTLDs) to enable verified members of the banking and insurance communities to meet their security, technology and business needs arising from ICANN’s introduction of new gTLDs. fTLD is owned, operated and governed by banks, insurance companies and their respective trade associations. For more information please visit

Media Contacts

Elise Perkins
ep communications

Craig Schwartz
fTLD Registry Services