January 6, 2020 (updated January 16, 2020)
fTLD Registry Services (fTLD) established the .INSURANCE domain to help insurance companies and producers (“Insurers”) protect their customers’ personally identifiable information (PII) from phishing and spoofing cyberattacks which lead to identity theft and financial fraud. As Insurers begin migrating to .INSURANCE for protection, and to enhance their brands, the domains being auctioned below represent a unique opportunity to secure some of the most desired online locations for the insurance industry. Winning the auction for any of the product-based domains below will provide your company with a highly desirable, SEO enhancing, more secure domain in the space reserved exclusively for Insurers.
Until today Insurers were only permitted to register domains that correspond to their legal name or branding (e.g., trademark, trade name, service mark). fTLD is now making a select group of previously reserved common phrase, ‘Generic’ domains, available for registration via auction to Insurers who carry corresponding product(s) or service(s).
February 7th: Last day to submit a Verification Application for the Selection Phase
March 4th: Last day to submit a Verification Application for new bidders in the Allocation Phase
March 18th: Last day to submit bids
March 19th: Domains are allocated to winning bidders
Questions about the auction should be submitted to bid@fTLD.com.